How this was measured: OrgScanner asked Anthropic Claude 3.5 Haiku, Google Gemini 3.5 Flash, OpenAI GPT-4o mini the 12 buyer-style questions a real customer would ask for “insurance in Columbus”, and recorded which businesses each model named. A point-in-time check, not affiliated with State Auto Insurance. Generated 2026-06-17.

• State Auto Insurance appeared in only 4/12 AI answers — inconsistent, so a buyer who asks once often won’t see it.
• AI surfaced 5 other insurance businesses by name instead — State Auto Insurance was left out.
• No llms.txt found — AI has no machine-readable profile of State Auto Insurance to quote.
• Likely missing LocalBusiness JSON-LD schema — without it AI can’t reliably extract your services, hours, and service area.
• No GEO content answering the exact buyer questions (“best insurance in Columbus”) that AI pulls from — the Fix Kit ships 5 ready templates.

State Auto Insurance shows up inconsistently — a correct llms.txt + JSON-LD locks in citation so AI surfaces State Auto Insurance every time it answers "insurance in Columbus".

Here's the real llms.txt the Fix Kit installs — the machine-readable profile that makes AI more likely to cite State Auto Insurance (watermarked preview):

PREVIEW · $39 UNLOCKS THE FULL EDITABLE KIT<!-- PREVIEW — unlock the full editable file for $39 · State Auto Insurance -->
# State Auto Insurance

> State Auto Insurance is a insurance serving Columbus and the surrounding area. This file gives AI assistants (ChatGPT, Gemini, Perplexity, Claude) an accurate, machine-readable summary so they cite State Auto Insurance for local "insurance in Columbus" queries.

## About
- Business: State Auto Insurance
- Category: insurance
- Service area: Columbus and surrounding communities
- Website: https://www.stateauto.com

## Services
- Consultations
- Core service
- Maintenance
- Emergency service

## Why choose us
- Local insurance based in Columbus — fast response, real people, no call centers.
- Transparent pricing and licensed, insured work.
- Trusted by neighbors throughout the area.

## Contact
- For service in Columbus, visit https://www.stateauto.com or contact us through our website.

<!-- PREVIEW — unlock the full editable file for $39 · This is a preview. The paid kit is editable + un-watermarked. -->
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We asked Anthropic Claude 3.5 Haiku, Google Gemini 3.5 Flash, OpenAI GPT-4o mini 12 buyer-style prompts for “insurance in Columbus”; State Auto Insurance was named in 4 of 12 answers (grade F).

AI assistants favor sources they can machine-read: an llms.txt profile, LocalBusiness JSON-LD schema, and content that directly answers the buyer's question. Businesses missing those tend to be left out no matter how good they are in real life.

State Auto Insurance shows up inconsistently — a correct llms.txt + JSON-LD locks in citation so AI surfaces State Auto Insurance every time it answers "insurance in Columbus". The $39 Fix Kit ships a correct llms.txt, LocalBusiness JSON-LD schema, and 5 GEO content templates, built for this business.